top of page

Samples​





 

IFPA Website.png

Award-winning Copywriter

Press Release.png

IFPA Website Redesign

​I developed the copy and contributed to developing the content strategy for IFPA’s website, which won Optimizely’s Optimizer Award for ‘Most Customer-Centric Experience’.

​

  • Results:

    • 41% increase in organic search traffic

    • 33% increase in user engagement

    • 19% increase in website interactions (clicks, form submissions and video plays).

Email marketing

IFPA Global Produce & Floral Show
​

  • Result: Achieved record-setting 21,000+ global attendees in 2024​

global show email.png
Screenshot 2025-02-22 at 8.55.53 AM.png

Web Copy

Screenshot 2025-02-22 at 8.28.01 AM.png
Screenshot 2025-03-11 at 6.17.01 PM.png

Author of published articles for And Now U Know's The Snack Magazine

Contributed two monthly columns to industry publications

​

  • Result: Enhanced brand presence and credibility by contributing articles to top-tier industry media, amplifying insights to a targeted professional audience.​

anuk%20image%202_edited.jpg
anuk%20the%20snack%20%201_edited.jpg

Marketing Plans

ASIS International Member-Get-a-Member Marketing Plan​

​

  • Result: Recruited more than 350 new members in 3-month span.​

ASIS Screenshot.png

ICC Photo Contest Marketing Plan​

​

  • Result: Recruited more than 200 photo submissions in 1 month​

ICC screenshot.png
bottom of page